Client
Smitten & Swoon Photography
Case Study · Full Custom Build
A Boulder photographer's site, built to let the light do the talking.
D'Ann Boal is a Boulder-based newborn, child, and family photographer, and a Nikon and Profoto ambassador. The site needed to showcase her portfolio galleries alongside a growing calendar of workshops and retreats for other photographers.
The Challenge
D’Ann’s work spans client photography (newborn, family, senior portraits), teaching (classes and mentorship for other photographers), and international workshops and retreats. The site needed to serve all three audiences without any of them competing for attention.
The Approach
PowerUp built dedicated portfolio galleries for each photography category, a separate section for photographer education and mentorship, and standalone pages for each workshop and retreat, so each audience finds exactly what they came for.
What We Built
A site built to serve clients, students, and retreat travelers without any of them competing.
Category-based portfolio galleries
Dedicated galleries for newborn, family, and senior photography.
Photographer education section
A separate space for classes and mentorship aimed at other photographers.
Workshop & retreat pages
Standalone pages for each retreat, including international workshops in Provence.
Instagram-integrated storytelling
Live social content woven into the site to keep it feeling current.
The Result
Client feedback coming soon.
Wearing more than one hat in your business?
We build sites that serve every audience without any of them getting lost.