Client
Yoga Co-op of Madison
Case Study · Full Custom Build
A member-run yoga studio's site, built around real class schedules, not just a pretty homepage.
The Yoga Co-op of Madison has taught classical Iyengar yoga since 2003. The nonprofit co-op needed a site that made booking, membership, and scholarships as simple as possible for both new and returning students.
The Challenge
As a member-run nonprofit, the Co-op needed to serve two very different audiences on the same homepage: brand-new students who need class descriptions and beginner guidance, and returning members who just want to log in and book. On top of that, the site needed to support membership tiers and scholarships without adding friction.
The Approach
PowerUp built a homepage split cleanly between new and returning students, integrated Acuity for class booking, and added dedicated sections for membership benefits, scholarships, and a downloadable class schedule — all built to be easy for a volunteer-run organization to maintain.
What We Built
A site split cleanly by audience, built for a volunteer-run team to maintain.
New vs. returning student paths
A homepage split cleanly by audience so each finds what they need immediately.
Acuity booking integration
Direct class booking without leaving the site.
Membership & scholarship pages
Clear info on membership benefits and financial assistance.
Downloadable class schedule
An always-current PDF schedule linked directly from the homepage.
The Result
Client feedback coming soon.
Running a membership-based studio or nonprofit?
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